How many people use strava

Usefully, it is a universal platform that all athletes can use, regardless of which device or platform they used to capture their sports data with originally. While you can record other activities - from hiking to yoga - Strava is at its best when analysing performance and providing interesting comparisons for routes - which really appeals to cyclists and runners. With lots of users pouring in lots of data, Strava is great for viewing routes, comparing Segments parts of a route , but essentially, keeping track of your own performance and training goals.

The main elements of Strava breakdown as follows: recording your activity, your feed, your training and performance, routes and segments, and finally challenges. Strava also has a heatmap of your training - which found fame when it hit headlines and caused a greater focus on privacy across the platform - while some features are more prominent on the website than they are in the app. The activity feed is basically the home screen of Strava, where you'll see posts detailing the activities of the people you follow, as well as your own.

Rather than scrolling through a collection of manual posts or shared memes, most of these are often synced from users' training devices - be that Apple Watch, Garmin, Fitbit or others. Manual posts can be created, but these aren't so common; you can also post photos but again, photos are usually added to activities. Activities can be recorded in Strava itself as well as manually added and for those with no tracking device, recording in the Strava app is often a useful route.

You can comment on an activity, give kudos and share posts - and one of the great things that Strava offers is the ability to share group events or include other users on your activity if they didn't have anything to track it with themselves. You can tap through into an activity to get more detail about it - beyond speed or distance, you can look at power output, heart rate, speed, or any other metrics the original athlete shared - as well as examining the route.

From the website you can edit and save routes so you can use that route yourself, if you're a subsciber. The explore section covers a range of features which expand on your Strava experience. It covers Challenges in the app - the website has a separate tab for Challenges , club and athlete search. The Strava smartphone app also has a friend finder on the Feed page - it's a social network after all and making connections is part of what you're supposed to do.

It's the athlete search section where you can find friends, either by automated searching Facebook friends, contacts, for example , or searching by name. Strava also suggests people you might know and might want to follow - but it's worth seeing if that person is active on Strava, because many contacts might have created a profile but then not be an active user.

Challenges will let you sign-up to various things to try and get you motivated, like a distance, climb or duration goal for a week or month. Some of these are sponsored with some rewards, like a discount at a store for taking part in a particular challenge.

It's a bit of fun. There are clubs you can find and follow, some of these are commercial companies sharing content - a little more like you'd find on a Facebook page, for example, but there are also some more local clubs that will share routes and events, like organised rides - and again, you can steal a club's planned route if you want to have a go on your own.

Finally in the Explore section we have Segments, which is a huge part of Strava, and totally worth its own section of this explainer. As the name suggests, Segments are part of a longer route. Strava isn't alone in offering such sections, Garmin also does some segment breakdown in Garmin Connect, but it's no way near as useful as it is in Strava.

Segments lets you compare your performance over a course with previous efforts. Because there are lots of Segments, you can examine your performance on a particular climb, downhill section, flat sprint, off-road route - whatever you want. When you complete an activity, the Segments that route covers are provided as part of the breakdown in the detail of that activity.

If you've been through those Segments before, you can see if you were faster or slower - and over time, you can build up a granular picture of your performance on that specific Segment. Skip Navigation. Key Points. Strava, a fitness tracking app created by two former Harvard University rowers, has more than 86 million users and saw massive growth amid the pandemic as more people have started to work out at home.

Users also can input workouts from connected fitness devices like Peloton bikes and treadmills. Close to 50 million Peloton activities have been uploaded. As traffic at gyms is now ticking up, apps like Strava are aiming to keep users engaged wherever they are working out. In this article. More than hardware devices can connect with Strava, including home-fitness and gym equipment, smart watches and cycling computers and the company says it had more than 1.

VIDEO Peloton declined to comment for this article. This article has been updated to correct Peloton's current total member base. Expedia CEO urges everyone to get Covid vaccine but says company won't require it for employees. Pia Singh. Churn is becoming a larger problem for apps as we speak. App engagement is a challenge all product managers need to tackle if they want to succeed.

Additionally, we see around brand messages every day which makes us even more selective. Some apps however manage to break through the noise because they have a sustainable app engagement strategy. Previously we discussed how gamification for apps can increase user engagement. In this blog, we will break down what makes the fitness app Strava one of the most popular apps of its kind!

Strava is a fitness app with over 55 million users. It started out as a tracking app for runners and cyclists, but it quickly evolved into a community of health enthusiasts. What is the most popular type of apps where users spend most of their time?

You guessed it: Games! Followed by social networks and entertainment apps. So what if I told you adding game-like elements to your app can make it more engaging?

Gamification for apps can help you shape user behavior so you can have an app just as engaging as Strava! Strava designed an experience to change behavior through the science of motivation. It makes sports even more fun! So what does app gamification actually look like? Well, next to a greatly designed user experience there are some features that push the user journey forward.

Strava currently has 76 million users and reportedly adds one million every month. That puts it behind Fitbit and MyFitnessPal on raw numbers, but we suspect many of those on Strava would not migrate to any other platform, which provides Strava with an exclusivity edge. Source: Sensor Tower. Note: Strava has said on three occasions , and that it is not profitable.

Sources: Strava, Inc. Sources: Scale Fanatics , Yahoo Finance. According to Inc , only 20 percent of Strava users are from the US.